Senior executive that worked more than 20 years as product manager, commercial head and costumer experience management head in several companies as: Coca-Cola, Poli Consult, Alelo, Banco BV and Autopass. Co-founder and chairman of BY Aventura (sports clothing company) and A4B (angels who invested on Urby, a real estate marketplace website).
Led product strategy of personal and payroll loan driven by value proposition and customer experience that meet business objectives. Professional who always worked as a corporate entrepreneur, building, managing and coaching high-performing teams.
A dynamic and pragmatic leader that had relevant contribution on Autopass turnaround period, innovating and transformaning business to simplify mobility experience in São Paulo metropolitan region.
Active participation into credit card, digital account strategy and implementation, product portfolio diversification, business development to launch products such as student credit, solar panel credit and marketplaces integration.
Sessions
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June 05: Purpose-led branding for public transport: When doing good, can also mean doing well
HOW WE BOOST INNOVATION IN MOBILITY IN SÃO PAULO, BRAZIL
